Relevant and getting better

Relevant and getting better

Relevant and getting betterNinth straight record sales year for CAB by Laura Conaway When the original Angus beef brand stands above 138 USDA-certified others and charts a ninth successive record year, people wonder how that can be. The recipe includes a dash of...

Beef beyond our borders

$352 per head. Why is that number significant? That’s what exports added to each beef animal in 2014. During a Cattlemen’s College session earlier this month in San Antonio, I heard from three experts who had a unified message for producers: global consumers want your...

Stacks and knowledge grow in tandem

You know when you come back from a conference and you’re all caught up and have plenty of time to make sense of all the good information you took in? Yeah, me neither. After attending the Cattle Industry Convention and Trade Show last week, my stack still looks like...

Nice to Meat Ya: Liz Wunderlich

If you’re trying to “sell a Mercedes in a Ford Pinto country,” you’d better come prepared. That’s advice from Liz Wunderlich, Caribbean representative for U.S. Meat Export Federation (USMEF). And she knows. After working in that market for 22 years, this trained meat...

Nice to Meat Ya: Dan Chase

If you’ve ever been in charge of lining up supplies and help for weaning or shipping calves, you know a thing or two about details. Imagine those preparations on a global scale. Dan Chase lives and breathes details. He’s at the helm of a team of 7 of people who work...