Date: Jun 30 2020
About the brand & Consumer FeatureThe CAB brand has launched the Steakholder Rewards™, a consumer loyalty program where members earn points for their involvement with CAB. Research shows loyalty programs drive demand for the brand’s beef.
Date: Jun 24 2020
About the brand & Consumer Connection & Consumer FeatureLong time CAB licensed packer Bob Boliantz is continuing the trade that has been passed down for generations. Looking for premium carcass quality, Boliantz connects with local producers to educate on management practices to increase marbling.
Date: Jun 24 2020
About the brand & Breeding & Cattle Markets & Consumer FeatureThe CAB brand is looking to reach 2 billion pounds of certified product. In order for this to happen, supply must increase. The brand is looking to producers to help grow supply with more Angus-influenced genetics, increasing CAB acceptance rates.
Date: Jun 23 2020
About the brand & Consumer FeatureIn the past few years, CAB has licensed more than 100 retailers in the heart of cattle country, making CAB product more accessible to rural producers. Now, producers are likely to find CAB brand in their local meat cases.
Date: Jun 23 2020
About the brand & Consumer FeatureEvery year, producers around the country gather to focus on the CAB brand’s commitment to quality beef. The CAB annual conference offers inspiration, collaboration and innovation to attendees.
Date: Jun 15 2020
About the brand & Consumer FeatureBobby VanStavern was a mover and shaker for the CAB® brand. His love for quality Angus beef and people is evident in his many outstanding accomplishments. He leaves a lasting legacy with the brand and everyone he worked with.
Date: Jun 11 2020
About the brand & Consumer Connection & Consumer FeatureAngus producers help identify CAB product in retail stores and restaurants, ensuring the brand is correctly represented. With 19 trademarks in nearly 100 countries, monitoring every use of the brand is a difficult task. Producers across the country help ease that responsibility by sending concerns to the CAB team.
Date: Apr 17 2019
About the brand & Consumer Connection & Consumer FeatureWith one twist, a burner flicks on. With one cut of marbled meat, flavor agrees to allow no compromise. And with one Certified Angus Beef ® (CAB®) brand Test Kitchen, original beef dishes show their potential to become new family favorites.
Date: Apr 11 2019
About the brand & Consumer FeatureThe year was 1976 when USDA had just lowered its standards for the Choice quality grade. The industry that lobbied for the change was quickly moving toward a lean, commodity product. Angus cattle sold at a discount and registration numbers were in steep decline. One Angus breeder in Ohio had an idea to turn things around: create a high-quality, specification-based brand.
Date: Apr 11 2019
About the brand & Consumer FeatureThe Certified Angus Beef ® (CAB®) brand turned 40 this year, tapping into an increased well of available and qualified cattle, up 25% in two years. With annual global sales reaching beyond 1.2 billion pounds (lb.), it’s pulled far ahead of a very large pack, the hundreds of other brands combined falling short.
