fbpx

Anticipation

Date: Sep 18 2020

Black Ink

In the positive sense, anticipation is pent-up excitement. Oftentimes the intensity of that is directly proportional to the length of the wait and the magnitude of what’s at stake. The emotion is often felt in cattle country, though talked about with less frequency.

Rookies, quick studies and jumping in

Date: Aug 19 2020

Black Ink

Farm and ranch kids are pretty cool. This edition of Black Ink touches on what we can learn from the way they learn whether it’s mini Bud Box setup or hopping on the back of a four-wheeler – it’s about jumping straight in.

Behind those scenes

Date: Jul 16 2020

Black Ink

There’s a lot of good in the hard work that nobody sees. But as Miranda’s career takes her into the living rooms and ranches of cattlemen and women across the country, she sees it.

The taste of change

Date: Jun 22 2020

Black Ink

Which traditions are worth holding on to and which ones need a second look? In 2020, change and disruption have been around every corner. Things look different in our newsfeeds, but the cattle in the pasture feel the same, undisturbed by the stressors swirling around us.

Faith and flexibility

Date: May 11 2020

Black Ink

Mom and Dad took care of us first in times of crisis, knowing everything else would follow. As this worldwide pandemic brings another chain reaction and disruption that seemingly came out of nowhere, I find myself struggling in this career. They say, “Hindsight is 20/20,” but when looking back on 2020, I hope it shows faith and flexibility carried us through.

This too shall pass

Date: Mar 24 2020

Black Ink & Blog & Cattle Markets

There are no words that will take away the devastating slap of a market drop, the pain of a postponed bull sale or the exhausting frustration that things feel out of control. The page will eventually turn and the world will still need great beef and those who raise it.

Betting on beef

Date: Dec 20 2019

Black Ink & Premium Potential

We will never be able to predict exactly how the chips will fall, but if there’s a safe bet to make, it’s to keep it on marbling. It’s the ace in our hand to stack play as a sure predictor of consumer satisfaction.