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Posts by Nicole Erceg :

Moo-ving the big rocks

Date: Feb 15 2019

| Black Ink & Breeding & Premium Potential

The new year now feels old once you get into a busy season like calving. There are many spans of time in cattle country that can make us feel there’s too much to do, or too little time in each day. By now, some resolutions have fallen to the wayside, the rush of reality helping us sort out what matters most in the commitment to get better. Yet, there are still some that rise above the rest, beat the average and make it look easy

Beyond beef buzzwords

Date: Jan 16 2019

| Blog & Consumer Connection & Sustainability

You don’t have to tell people who make their living from the land that treating it poorly is just bad business. Ranchers have been leading conservation efforts for generations. Yet, you’d have to have had your head in the sand to not hear something in the news about beef sustainability.

Sign reading

Date: Jan 09 2019

| Black Ink & Cattle Markets

For the cattle industry, market signals can offer the same perspective. Data, seasonal changes, articles providing the same advice on vaccination programs or colostrum importance are all too familiar.

Changing with the environment

Date: Oct 27 2018

| Black Ink

It may not feel like it, but the beef production landscape is always changing. The consumer-driven move toward higher quality started slowly, but grew faster and faster until today it’s one of the megatrends within the beef community. This year marks a conjunction of the largest U.S. fed beef supply and highest quality in modern history.