Everybody wins 50 CAB interns learn, tell brand stories across 20 years By Maeley Herring The cow and the egret, the bee and the flower, the Gobi woodpecker and the saguaro cactus. Add an effective internship to that list; symbiotic roles benefit each other. Two...
Opportunity for beef progress continues Record number join virtual Certified Angus Beef ® conference by Crystal Meier September 29, 2020 To those raising beef, this year’s opportunities might look similar to the past. But for those in the business of selling the...
Brand specifications evolve by Kylee Kohls September 8, 2020 “Meat heads” by education and experience, scientists and number crunchers gather to analyze the latest scatter plot. Coffee fuels the banter as they discuss where the figures point toward progress. It’s...
Fine-tuned engines Beef scientists share mineral supplementation strategies. by Maeley Herring August 13, 2020 Under the hood of a pickup lies an assembly of metal, its details often forgotten – until the motor breaks down. All that’s left is a vehicle that can no...
Priming retail demand By: Steve Ringle “What’s the percentage of cattle grading Prime?” A lot of people still say 2%. Calculated against the annual harvest of all cows, bulls, steers and heifers, it was even less than that for decades, but it’s more relevant to note...
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