Respect for the animals. Respect for the land. Respect for your fellow man. Respect isn’t just a word. You mean it, live it, breathe it, and at the end of the day, you swear by it.
Respect is the foundation upon which Certified Angus Beef producers and consumers find common ground. Producers respect the consumer’s need for high-quality beef raised right. Consumers want to know that producers are invested in sustainability, safety, and the best care for animals. Both want the same thing – respect for the animal and for each other.
And both want to be heard. Beef Quality Assurance (BQA) certification gives Angus cattle producers and consumers a voice that brings everyone to the table. It builds a connection. It says, “This matters.” Because in this industry, respect isn’t just something – it’s everything.
We know Angus producers are committed to raising the best beef the right way. We also know that Certified Angus Beef partners and consumers want to know more about how cattle are cared for. Of the 51% of consumers who have concerns about beef production, their greatest concern is animal welfare, compared to concerns about environmental impacts, antibiotic use, or hormones.[1]
For cattlemen and women who are raising beef to higher standards, becoming BQA certified is an easy, effective way to get credit for the care you’re already giving your livestock. BQA or equivalent programs verify your commitment to consumers. That’s why Certified Angus Beef is sharing your story to build stronger beef demand and increase consumer trust.
Footnote: [1] Consumer Beef Tracker, Jan-Dec 2021
We’re rethinking BQA training. By partnering with Sysco for our Raised with Respect™ campaign, we’re bringing a premium angle to BQA trainings offered at key events.
We’re currently planning BQA trainings for 2025 and 2026. Come back soon for more details.
Join us at a BQA event near you:
Friday, October 31, 12:30 to 2:30 p.m.
You hold high standards at your operation. As an Angus breeder, you have a critical role in delivering high-quality beef to consumers. Take your commitment one more step with Beef Quality Assurance (BQA) certification. Join us at the BQA training to focus on the best management practices—from health to husbandry. Education will be led by A.J. Tarpoff, DVM, MS. Light snacks and prizes will be available for attendees. All attendees will receive one bourbon bar ticket, good for the Welcome Reception.
Friday, October 31, 6:00 to 8:00 p.m.
Raise a glass to raising cattle the right way. Join us for a night of flavor with Certified Angus Beef ® small bites and a bourbon bar during the Welcome Reception. We’ll tip our hats and raise our glasses to BQA-certified cattlemen and women, because high-quality beef and good bourbon don’t happen by accident.
The BQA Celebration is sponsored by Raised with Respect™, a campaign by Certified Angus Beef and Sysco.
That’s right! You could win $800 worth of Certified Angus Beef ® steaks for 4 months. Plus, the ultimate grilling set from the Certified Angus Beef Brand Store, which includes: The Smash, Deluxe Barbecue Grilling Set, Waterproof Digital Thermometer, Wood Grill Scraper, Leather Barbecue Gloves, Walnut Steer Trivet, Two Sets of Chophouse Steak Knives, Knife Sharpener, Tea Towel, Two Can Coolers, and Marble Salt & Pepper Cellar.
TO ENTER:
One winner will be selected at random on March 27, 2026. Review the Sweepstakes Rules: https://bit.ly/4kyeRjb. All entries with a current BQA certificate will receive a Raised with Respect™ ballcap. Check your BQA status or get certified online: https://www.bqa.org/
Steaks will be fulfilled by Taste of Texas, Certified Angus Beef’s largest independent steakhouse and Sysco customer. Monthly steak packages will vary. Photos shared are only for sweepstakes promotional purposes.
This giveaway sponsored by Certified Angus Beef and Sysco as part of their Raised with Respect™ campaign.
During the first year of Raised with Respect™, Certified Angus Beef and Sysco collaborated in key cattle production states to host a series of dynamic educational opportunities for thousands of cattlemen and women. Each of the 11 workshops were customized and coordinated with state entities who also had a vested interest in BQA and cattle care initiatives. States included Florida, Texas, Montana, Iowa, Nebraska, Kentucky, Missouri, Kansas, Oklahoma and Ohio. Through in-person events and promoting online BQA certification, more than 1,546 ranchers earned their BQA certification from July 1, 2023 to June 30, 2024.
The second year, the campaign shifted focus to more digital advertising. It also sponsored BQA training at key industry events: National Junior Angus Show, Feeding Quality Forum, Angus Convention, NCBA Convention, Iowa Beef Expo and additional state trainings. Between July 1, 2024 to June 30, 2025, 1,612 BQA certifications were attributed to the Raised with Respect™ campaign both in-person and online.

Raised with Respect™ is a campaign brought to you by Sysco and Certified Angus Beef to highlight the shared commitment to support farmers and ranchers and the entire beef community. By investing in BQA training, the partnership elevates the cattle industry’s work to address consumer concerns, reinforce trust, and ensure future demand for beef.